Zoopla’s new marketing campaign to include TikTok for the first time

Next week Zoopla will launch its latest marketing campaign.

The multi-million pound campaign is focused on driving traffic and encouraging consumers to sign up to receive information from Zoopla, in turn driving increased leads to agents.

Starting on Monday 20th December, the campaign will run for ten weeks across mainstream channels including TV, VOD, digital and social channels

The property portal says that it wants to capture the market momentum of the so-called ‘Boxing Day Bounce’ with its new campaign, which aims to capitalise on high demand for property.

Read the full article on Property Industry Eye |  DECEMBER 15, 2021 | MARC DA SILVA